The Tennis Shop is Madison's premier tennis store, offering a comprehensive selection of tennis shoes, racquets, strings, accessories, and apparel. Our walls are graced with over 60 racquet models from companies such as Head, Dunlop, Prince, Wilson, and Babolat, all available for you to demo. We stock Babolat, Wilson, Prince, and Adidas shoes as well as core and boutique clothing for men, women, and juniors.

Our store is set up for customers to try on products — shoes, racquets, and clothing — before they buy. We know the performance benefits of all our racquets, shoes, and of stringing options and believe that customer service is paramount. Please click on the above tabs to learn about what products we carry, what services we offer, and how we support the local tennis community.

We are conveniently located right off the Beltline (Highway 12) on Madison's west side, at the intersection of High Point & Old Sauk roads, in the Sauk Point Square complex. Our goal is to help you get the most out of your tennis game. Whether you are a regular tournament, weekend or casual player, or are new or returning to the sport, we hope The Tennis Shop is your first stop when looking for new tennis equipment, shoes, and apparel.

We look forward to seeing you in the store & on the courts soon.

Tuesday 11-7
Wednesday 11-7
Thursday 11-7
Friday 11-7
Saturday 10-5
Sunday 12-4

We look forward to seeing you,

Peter, Bill & Sarah
The Tennis Shop Madison WI

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